Brand Narrative

Digital Services

Why Your Business Should Consider Digital Marketing Digital marketing services can, simply put, transform your business for the better by:

• generating an increased flow of qualified leads and sales
• enhancing your brand’s awareness among current and prospective customers
• strengthening brand loyalty.

Whether you’re a successful company seeking to take you to the next level, or a business that is struggling to generate enough revenue.

Digital Media strategy

Leveraging data to efficiently and effectively deliver brand messaging to prospects can exponentially amplify the success of your marketing program. Key services include paid social, programmatic advertising, paid search.

• Paid Search Advertising (SEM)
• Social Media Advertising
• Pay per Click Advertising (PPC)
• Email Marketing

Search Engine Marketing (SEM)

Our SEM program leverages machine learning to amplify the impact of audiences, creatives, and intent signals across placements, including GMAIL, Maps, YouTube, Search, Display. This service expands reach through platforms like YouTube while capturing demand for high-potential keywords on search.

Social Media Advertising

Connect with your audience through meaningful interactions across social media networks. This service includes conversion generation, social engagement on paid posts, and brand awareness to net new audiences. Split and lift tests are built into the paid social program.

Our Social Team partners closely with our Creative Team to leverage data-driven insights for planning and targeting and to ensure creative is optimized by channel and by audience, and to reflect key trends. The team has extensive experience in paid social.

Select Offerings:

• Brand Community Building
• Community Management
• Content performance optimization
• Content planning and development (paid and organic strategies)
• Dynamic retargeting and media-driven customer journeys
• First, second, and third-party data-driven targeting strategies and audience segmentation
• Influencer, brand ambassador and content creator partnerships
• Paid media planning and execution across all major social platforms
• Reporting and Analytics
• Social commerce
• Social listening and insights

Digital Advertising

It’s not just about social networks. It’s about reaching and impacting the human side of our technological world.

Ads can be bought, but engagement must be earned.

We build creative and connected brand experiences that compete for a welcome place in the inboxes, browsers, and devices of consumers. We use insights in designing and building websites, apps, and digital content that is made to be memorable and feel personal.

Digital Services (link to digital services sub page):

• Digital Media Planning & Management
• Email Design & Development
• Local Listings Management
• Paid Search
• Search Engine Optimization (SEO)
• Web Design & Development

PAY PER CLICK (PPC)

Get your brand in front of an audience that is looking to make a purchase. Showing at the top of search result pages increases your odds of being chosen over your competitors. Our team researches the most relevant keywords that apply to your brand, products and services, and monitors these keywords to optimize your search performance. Through this constant research and campaign optimization, we capitalize on the areas of growth to raise your ROI through generating website traffic, phone calls, and lead conversions.